NOVAX/Switchboard
Switchboard
The data analytics console self-media operators need for social.
Control all your social accounts in one UI.
Live crowd intelligence
Seven-day hot themes
Creators should monitor trending news about public figures and societal discussions, as these often drive strong emotional reactions and engagement. Additionally, niche topics like financial trading and cutting-edge technology present opportunities for specialized content and community building.
- 01Trending Public Figures
- 02Social & Political Discourse
- 03Emotional Audience Reactions
- 04Financial Trading Trends
- 05Emerging Technology News
Switchboard / Workspace — Hero
Switchboard desktop app managing multiple social accounts
Isolated logins per platform, one-click sidebar switching, and Captures on the right to search posts you’ve saved.
How it works
The moves that define the console.
Wireframe maps of the real Switchboard UI — pinned regions explain accounts, captures, AI drafting, the pending queue, and agent hooks.
01 — Workspace
Every account in one sidebar
Isolated sessions for each network. Flip between Instagram, Threads, X, and more without mixing cookies or windows.
02 — Captures
Keep old posts you can’t find again on Instagram
Feeds bury or drop posts you once saw. Switchboard keeps your captures as a searchable archive — so history stays findable on your Mac.
03 — Hot draft
Study hot posts. Draft for engagement.
Pair your local captures with NOVAX Cloud’s crowd signals — then let Main Brain draft posts shaped for stronger engagement.
04 — AI engagement
Use AI to generate high-engagement posts
Spend free cloud tokens with Main Brain: generate from hot topics grounded in real likes, replies, and comments — then review before you publish.
05 — Pending
Queue drafts. Edit, schedule, or release.
Keep compose drafts local per account. Edit copy, schedule a release time, or publish now — without juggling browser tabs.
06 — MCP
Hand the console to your agents
Connect Cursor and other MCP clients so agents can read screens and draft with human-like controls.
From the journal
Recent posts
Fresh notes on Switchboard, social ops, and AI-assisted publishing.
Private cloud feed library for creators
Local captures plus an optional private cloud archive for creators who need meaning-based search.
MCP draft-by-default social automation with Switchboard
Use MCP tools on real desktop sessions with draft-by-default publish safety.
Reddit, LinkedIn, Facebook and X in one Mac app
One sidebar for six social networks—research, draft, and schedule without five browsers.
Coming soon
More control is on the way
We’re building the next layer of Switchboard for creators and teams.
Content management
Plan, draft, and organize posts across accounts from one place.
Image search
Find and place visuals without leaving your publishing flow.
AI MCP server control
Steer MCP tools with AI to automate social workflows end to end.
Creator analytics
Run social like a data practice.
Download Switchboard — cluster the last 7 days of topics, read engagement signals, and draft with Main Brain in one console.